Insights you need

INSIGHTS YOU NEED.

News content that viewers want.

The news moves fast. Your job is to stay on top of what viewers want. With a platform that helps you understand your customers' needs, you'll always be one step ahead of the next news cycle.

With Brightcove, you can access real-time actionable insights that help news, politics, sports, and other short-form publishers align content, publishing, and distribution strategies to drive engagement.

Want the scoop on your audience? Book a strategy session today.

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TRENDING NOW

Monitor concurrent viewership trends every minute, highlight engaging video content summaries, and track engagement peaks to understand viewer interest levels, optimizing content strategy for maximum engagement and retention.

ENGAGEMENT HIGHLIGHTS

Gain valuable insights into viewer behavior by tracking their device and location data. Utilize the engagement funnel to measure various metrics such as content duration, category preferences, and other viewer behaviors, providing a comprehensive view of audience engagement. Implement segment and audience synchronization to create detailed viewer cohort reports and automate syncing with popular CRMs.

CONTENT PERFORMANCE

Analyze content popularity to pinpoint titles driving sustained engagement over extended periods. Study day part viewing patterns to understand when your audience is most active and engaged. Conduct completion rate analysis to identify factors that contribute to viewer satisfaction, helping to refine content strategies and enhance overall viewer experience.

About Brightcove: Brightcove creates the world’s most reliable, scalable, and secure video technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 70 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Brightcove. Video that means business™.